Creative

Reviewing 2019 Trends in Graphic Design

Subject matter experts (SMEs) on graphic design trends like 99designs, GraphicMama, and Just Creative rallied their top experts and compiled separate lists for what the New Year would bring. This was 5 months ago. Now as we settle into the pace of 2019, I wanted to look back at their predictions and compare the expectations…

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LinkedIn Live Solidifies Video as Top Content

Video has claimed the throne as the highest-performing content on social media. On LinkedIn alone, posts with video media attached receive 20x more engagement than static images or no media at all. And when it comes to video content, live video is not far behind. As of 2019, LinkedIn is adding a live streaming option…

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The Rise and Fall of Social Media Platforms

Why does your company have a twitter? Why have a Facebook or LinkedIn? Most businesses today would answer, “We have to. It’s something businesses need to seem credible.”   I agree with the statement – if no employee is tasked to interact with the customers on the other end of the platform. You’re writing content…

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The Evolution of SEO

Search Engine Optimization has been a practice over 20 years in the making now. While most working in web development, advertising and related fields will say that SEO is just a developer’s tool to make your site show up higher in Google rankings, the concept has expanded to so much more than that. SEO has…

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How We Use Social Media Today

Social media has evolved within the realm of business. A few years ago, social campaigns were mostly driven to marketing departments given that most companies managed social media internally. Today, social media supports initiatives beyond marketing in areas such as sales and human resources. It has direct ties to progress in employee engagement and retention…

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Mopdog Went to the Groomers!

mopdog website

You may have noticed some small changes to our website. A new blog post here, some graphics there and – oh yeah! We completely redesigned and rebranded Mopdog’s online presence. The recent changes reflect a more modern, streamlined image that represents the quality of our services. After years with the previous design, the pack took…

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Branding Beer: A Look at Georgia Beer Co.

The very first brewery of South Georgia opened its doors a short time ago with much excitement from the community. It’s the only brewery within a 120-mile radius, and with its new business comes new opportunities for branding. They trusted another Georgia-based company to represent the company and the region in the design efforts for…

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Facebook Updates Business Page Templates

In an effort to help users receive relevant information concerning your Business Page faster and easier, Facebook is automatically updating your page to its new Services template on August 24, 2018. This update will better highlight hours, price range and recommendations, and will offer users the option to make their own recommendations for your business…

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What Goes into a Brand?

When you think of a company brand, what comes to mind? Your initial thoughts might be the logo and tagline of the company, and you’re not wrong. But those two elements only scratch the surface of the various pieces that must come together to form an entire brand. The biggest focal points when developing a…

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Chase the Rabbit

There’s no greater feeling than supporting local businesses and seeing them thrive! This week is American Craft Beer Week, so we are highlighting an amazing client of ours…Red Hare Brewing Company! Needing a recognizable and appealing identity, we were able to design a logo for them so they could obtain their licenses and start brewing.…

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