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Archive for February 2015

What Collateral Is Fit to Print?

Four-fifths (79 percent) of consumers will act on direct mail immediately, compared to only 45 percent who say they deal with email straightaway,” according to the Chief Marketing Officer (CMO) Council. These printed pieces have a great likelihood of immediately resonating a campaign message or brand identity, directed as a one-on-one conversation, to your audience.

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Mopdog’s Intern Goes to the Movies…

Writing about movies has become even more fun as awards season gets into full swing. We’re only a few weeks away from the 87th Academy Awards—commonly referred to as the Oscars. And it looks like a show to watch, since 2014 was a spectacular year for movies. There are a variety of movies nominated in different categories, but the biggest competition is for Best Picture.

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Romance Is in the Air at Mopdog

Love is in the air, or at least on many of the computer screens, at Mopdog this month. Senior Designer Adam Stephenson has fallen for two artists who sought out Mopdog for high-level web development and book cover design. Truthfully, Adam may not be in love with the artists, Karla Harris and Annie Oortman, but they did inspire him to create great work!

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