How We Work
We have a funny name, but we’re seriously creative. Our award-winning, full-service agency provides strategic, creative solutions for our clients’ marketing, advertising and communication challenges. You’ll find working with Mopdog is a natural fit. There’s no agency bureaucracy here, so you will speak to the person actually doing the work.
We’re a Rare Breed
Tight-knit and talented is how we’ve been described, and that suits us just fine. At Mopdog, we have gathered a pack of creative professionals as diverse as our clients. We do brilliant, fresh, innovative work. Let us flex our creative muscle for you.
The Pack
Bill Musial
CREATIVE DIRECTOR
William has more than 30 years of marketing, creative and design experience, and leads the organization as the Creative Director and CEO. An entrepreneur by nature, William started a creative agency in Detroit, Michigan after graduating from the College for Creative Studies with a Bachelor of Fine Arts in Art Direction. At Mopdog, he oversees all creative concepts and designs, while managing staff and current/prospective client relationships. With a strong belief in innovation, he keeps the company at the forefront of technology, enabling Mopdog to remain on the cutting edge of creativity and design.
William has served on numerous boards and committees, including the Swift-Cantrell Park Foundation, Reconnecting Families, Cobb Chamber (Cobb Youth Leadership Co-Chair, Governing Board, Leadership Cobb Alumni Association, Leadership Cobb graduate) and the Center for Family Resources (Marketing Committee).
Cheryl Musial
CHIEF STRATEGY OFFICER
Cheryl has more than 25 years of experience in healthcare, marketing, sales and development leadership positions. Since 1997, she has served as the Chief Strategy Officer for Mopdog and, in this role, she has applied her marketing communications, strategic planning and brand positioning expertise to local, regional, national and global companies. Her expertise has helped C-Suite executives and marketers plan, implement and achieve more from their strategic development, brand communications and marketing efforts. In 2013, she and her husband William, launched Good Dog Foundation, a 501(c)3 focused on charitable giving to improve the lives of children and support families in need. In 2015, they launched Raising Help, a company focused on assisting non-profit organizations to implement and sustain stakeholder engagement to best achieve their mission. Also, Cheryl is an active healthcare consultant with more than 25 years of senior leadership experience in marketing and sales in the post-acute care sector.
Prior to joining Mopdog, Cheryl held senior leadership positions in the healthcare industry, including vice president for sales and marketing for publicly held pharmacy services corporations. Through her leadership, she assisted the organization to grow from start-up to revenues exceeding $1B. Cheryl’s accountability for all development, sales and clinical marketing programs involved managers and 100 salespeople and clinical nurse consultants, market positioning, product and services development, board development and PR strategies. She also played an integral role in new company acquisition and merger analyses. Cheryl assists numerous local boards and non-profit organizations. She has also received numerous awards and recognitions, including 2009 West Cobb Citizen of the Year, 2009 Tribute to Women Leaders Honoree and Cobb Chamber 2015 Woman of Distinction nominee.
Tricia Saul
SENIOR ART DIRECTOR
Tricia has been with Mopdog since 2002. She is a master at layout and design, with over 18 years experience in graphics and print production. Tricia completes collateral from conception to production, while spearheading many projects to come under budget. She also delivers expert advice from past experience working at a print shop.
Tricia prides herself on staying on top of the latest versions of design software and learning about current design trends by attending marketing conferences, following industry-leading blogs and referring to her large reference library. Tricia also mentors Mopdog’s budding, young print designers, who are recent graduates or interns looking for hands-on guidance. She has a Bachelor of Science Degree in Visual Communication from Ferris State University, in Michigan.
Connor Densmore
LEAD FRONTEND DEVELOPER
Connor designs, develops, and maintains our clients’ websites, ensuring that functionality is in place and bugs are nonexistent. He joined Mopdog in June 2021 and since then, has been providing great support and expertise to our clients.
Connor graduated from Kennesaw State University in May 2021 with a bachelor's degree in Information Systems. His favorite part about developing websites is the transformative process of obtaining ideas and thoughts from a client and turning their visions into something that is actually on the screen. For him, it is exciting to witness clients see their digital presence come to life. Especially for startups and companies that have never had a website before, when their work and ideas are now online it is a great feeling.
Outside of work, Connor likes to hang out with friends, go to the gym and teaches the drumline at Cherokee High School.
Savannah Perry
CONTENT MARKETING SPECIALIST
Savannah happily joined the Mopdog team in November 2023. Born a true Atlanta native, she followed her lifelong passions of writing and living in the city and graduated from Georgia State University with a Bachelor’s degree in English and a concentration in Creative Writing. Her interest in the written word eventually led her to develop more technical skills including digital marketing, content creation, editing and proofreading, and much more. Savannah has enjoyed being able to incorporate her natural creativity and sense of humor into a meaningful, practical medium that helps brands get noticed.
While Savannah’s long-term goal is to publish a best-selling book, her immediate goal is and always has been to make a difference in the lives of others, and she feels extremely fortunate to be a part of just that at Mopdog.
When not at work, you will likely spot Savannah moseying around her neighborhood of Midtown, Atlanta with her boyfriend and closest friends — but when she’s not doing that, you can probably find her cheering on all Atlanta sports teams at Cypress Street Pint & Plate, dancing way too hard at the nearest rap concert, or having the time of her life at Bonnaroo Music & Arts Festival in Manchester, Tennessee.
Cristina Peterson
MARKETING COORDINATOR AND CONTENT DEVELOPER
Cristina joined the pack in November 2022. She has a B.A. in Communications with a minor in Psychology from the University of Tennessee, Knoxville. She is originally from the Atlanta area and moved back home after graduation to begin her career, this is when she discovered Mopdog. Prior to joining Mopdog, Cristina worked in public relations for a non-profit as well as social media marketing for a podcast and an energy drink company. Outside of work, Cristina enjoys going to cyclebar, art museums and music festivals.
Elizabeth Schroeder
FRONT-END DEVELOPER
Zill is passionate about web development and brings a diverse background to her work. With an English Degree and a Front-End Web Development Certificate, she is dedicated to delivering exceptional digital solutions.
Beyond coding, Zil loves running D&D games, playing board games and creating foley sound effects for radio theatre. Her favorite quote by Marie Curie inspires her: “Nothing in life is to be feared, it is only to be understood. Now is the time to understand more, so that we may fear less.”
Martin Steib
SENIOR MULTIMEDIA DIRECTOR
Martin joined Mopdog in 2012, bringing with him his years of experience in illustration, video production, audio production, animation and web design. Prior to working with Mopdog, Martin worked 15 years in the music business in the United Kingdom. He left for Chicago to pursue creative opportunities in the then-burgeoning IPTV industry before transitioning into the world of digital media.
After 10 great yet brutal winters in Chicago, Martin relocated his family to the warmer climates of Atlanta, Georgia, where he first discovered Mopdog. After hours, Martin can be found volunteering his time running production for local events and festivals.
Michele Ziemann-DeVos
BOOKKEEPER
Michele trained for a professional career in ballet performance at the University of Cincinnati-College Conservatory of Music. Following a professional ballet career, Michele was Executive Director of an Atlanta nonprofit arts organization for 10 years. She served a three-year term on the dance panel of the Georgia Council for the Arts and was a member of the Dance Advisory Board for the Kennesaw State University College of the Arts.
We Would Love to Hear from You.
3104 Creekside Village Drive, Suite 507, Kennesaw, GA 30144
New Business
William Musial
[email protected]
678-737-7333
Media Relations
Cheryl Musial
[email protected]
678-737-7325