Estefany Palacio

Estefany is Mopdog’s Content Marketing Manager, responsible for developing and executing strategic content that connects with our clients’ target audiences and supports their business goals. In her role, she helps plan, create, and manage content across multiple channels — including blogs, social media, email, and more — ensuring consistency in voice, messaging, and brand positioning.

Since joining the Mopdog Pack in 2019, Estefany has collaborated closely with the strategy, development, and design teams to produce valuable content that educates, informs, and inspires while leveraging data and analytics to measure performance and guide future content strategy. She also holds the firm’s CFO title, bringing fun and positive energy to every occasion as a Chief Fun Officer should.

Estefany holds a B.A. in English from Georgia Gwinnett College (GGC) and an M.A. in Professional Writing from Kennesaw State University (KSU). Her interests include the intersection between digital media, language, identity and content creation, reflected in her approach to research, technical writing, desktop publishing, and web content development. She is creative yet analytical and has created projects that embrace digital technologies while employing specific rhetorical approaches to ensure a positive response and user experience from the intended audience.

Outside of writing and content marketing strategy, Estefany loves to cook, read, and work on puzzles.