Keeping Things Fresh: LinkedIn’s New Feature

If you are a Facebook or Instagram user, you may have noticed the platforms’ Story feature. This popular way of presenting content has now been introduced to the LinkedIn mobile app, allowing members to post content for short periods of time. As a new feature of a social network for professionals, we are curious as…

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Cornerstone Parking Group

Cornerstone Parking Group (Cornerstone) is a leading parking solutions provider in the healthcare, mixed-use and event industries. Driven by integrity, passion, teamwork and excellence, Cornerstone operates as a trusted extension of organizations by providing dynamic parking solutions to ensure maximized operations and entity success.  THE SITUATION Cornerstone needed to refresh its image in order to…

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Support Your Organization’s Social Media Marketing: Consider the 5 Pillars

Social media marketing embraces the use of social media platforms to engage and communicate with your target audiences to build your brand, increase sales, and drive website traffic.   A Quick Exercise: Take a few minutes to think about the different social platforms your business has. Names like Facebook, Twitter, LinkedIn, and YouTube may come…

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Fast & Furriest Virtual 5k Series

Mopdog Creative + Strategy & Creekside Professional Center Presents: Fast & Furriest Virtual 5k Series AUGUST 1 – 30, 2020   Join us in a series of socially distanced virtual 5ks. You choose your activity: walk, run, bike – however you decide to get there, just get there! Grab your furry friends and family and…

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The Satcher Health Leadership Institute

The Satcher Health Leadership Institute (SHLI) aims to be a leading transformational force for health equity in policy, leadership development, and research. Its mission is to create systemic change at the intersection of policy and equity, which is rooted in the legacy of its founder, Dr. David Satcher, who was the 16th U.S. Surgeon General.…

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Update From The Doghouse – July 2020

We Are Officially Halfway Through 2020! While business operations may look different for many, remember that adaptability and resiliency are helpful characteristics for success. Looking back at the past few months, we have strongly relied on our core principles of creativity and strategy to support our customers and firm, as we all navigate the COVID-19…

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Branding Your Online Meeting Space: Customizable Zoom Interfaces

Did you know your online meeting space can have a custom, on-brand look for your organization? Recently, one of our clients expressed the need for a customized Zoom Meeting interface where visitors would visually recognize the space as one belonging to them, from the very first visit. Our team got to work and developed visuals…

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A Fun and On-Brand Way to Think About Social Distancing

We decided to take a fun outlook on social distancing and created a fun guide that is easy to follow. Check it out:   If you need help with custom and creative ways to present your organization’s messaging, we can help! Contact us via email or call us at 678-737-7333.

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Communication Matters: Tips for Successful Messaging during a Crisis

From just-the-facts messages to uplifting messages to we’re hiring, mass communications morph quickly during a crisis. There is a communication overload due to the constant need for having to provide updates, and your organization needs to have a plan of what, when and how to communicate.   Here are a few tips that can help…

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Adapting your Business Strategy During a Crisis

We are living in unprecedented times due to the COVID-19 pandemic. Times of crisis tend to bring uncertainty to businesses and organizations. Times of crisis also provide opportunities for organizations to rethink and re-assess their business strategy.   Consider the following:   Put everything into perspective. Within less than 45 days, the COVID-19 pandemic has…

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