Posts by Mopdog
The Rise of Podcasts & Their Role in Marketing
Podcasts have witnessed a remarkable surge in popularity, captivating audiences worldwide with their diverse range of topics and immersive audio experiences. Thanks to their accessibility and convenience, listeners can tune in during commutes, workouts, or daily chores, forging a deep connection between hosts and audiences. As influential figures and experts join the podcasting realm, these…
Read MoreLet’s Celebrate World Emoji Day!
Today is World Emoji Day, and we are celebrating the fun Internet characters that have changed the way we all communicate. Did you know? The average person doesn’t go a day without using an emoji in their digital communications. The reality is graphics have been used in communication for a long time, but in the early…
Read MoreClient Spotlight: O’Dell, O’Neal, Hungerford, and Blanchard
We are proud to support O’Dell O’Neal, Hungerford, and Blanchard as a Mopdog client. The law firm has established themselves as a pillar in the Cobb community through their legal services and community engagement. Recently receiving several Best of Cobb Awards for the fifth consecutive year is a testament to their outstanding performance and unwavering…
Read MoreWelcoming Our New Pack Member Elizabeth Schroeder
Join our pack in welcoming its newest member Elizabeth Schroeder, A.K.A. Zil! She will be supporting our website development efforts as a front-end developer, and we couldn’t be more excited for her to join our team. Passionate about web development, Zil brings a diverse background to her work. With an English Degree and a Front-End…
Read MoreWelcoming Our New Intern Kinleigh Stancill
We are excited to have Kinleigh Stancill join us as a Communications and Marketing Intern this summer! Kinleigh is a rising Senior at Reinhardt University, earning her B.A. in Strategic Communication with a Digital Marketing Minor. Last summer, Kinleigh worked as an intern in the public relations and trade media branch of a large manufacturing…
Read MoreSearch Engine Optimization: Your Content’s Best Friend
SEO or Search Engine Optimization is a set of processes with the goal of improving your website’s visibility in search engines. SEO helps with organic traffic, so when users are searching online for a product or service that your organization offers, good SEO will increase the chances of your site showing up as one of…
Read MoreSpruce Things Up with a Little Marketing Spring Cleaning
It’s spring cleaning time at the doghouse, and we are excited to pass on some of our favorite marketing spring cleaning tips and tricks to help your organization stay on track. Re-evaluate Social Media Access Ensure those who no longer need access to your social accounts get removed Add additional access for those who need…
Read MoreSay Goodbye to Universal Analytics and Say Hello to GA4
As marketers, we rely heavily on data to better understand how audiences interact with our work, including our communication channels—website, social platforms, etc. For website information, Google Analytics has proven to be an insightful and user-friendly tool for understanding the state of a website and its components, and it is a tool our clients’ sites…
Read MoreMeet Danielle!
Meet the newest member of the pack, Danielle Griffin. She is a graduate student at Kennesaw State University and has been working at Mopdog since January as a Marketing Intern. Outside of work, Danielle enjoys spending her time outdoors; hiking, going on long walks and picnics. Join us in welcoming her! Tell us a little…
Read More‘Tis the Season for Holiday Traditions!
It’s the holiday season, one of the pack’s favorite times of the year. Recently, we gathered to celebrate our team, the end of the year, and Questions: Yummiest Christmas cookie? Favorite holiday movie? Best gift you’ve ever received? Answers: Bill I love my Grandma Viv’s Butter tarts. The family only makes them for the holidays.…
Read More