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Search Engine Optimization (SEO) is the practice of making a website easier to find via an online search. There are billions of web pages on the Internet, so how does your website attract new clients amongst all those click-craving competitors?
Clients from every industry have been contacting Mopdog, anxious for a solution to retrofit an existing, clunky, outdated website to be optimized for mobile devices. Every company or organization needs a website that allows users to interact in a clear way.
St. Patrick’s Day Color Guide
Pea, lime, forest, olive, Kelly green…it’s hard to known which hue to pick to properly celebrate! So, we asked our design experts to select their favorite shade of green, using the Pantone Formula Guide.
Preparations for this year’s NCAA Men’s Basketball Tournament are already underway here at Mopdog. Everyone is starting to submit brackets to enter himself/herself into our office-wide contest—for a chance to win some really cool prizes!
Out of our entire dog pack, Mopdog intern Chris Vroman is often the perfect man for a job. This important position has led to a boast in confidence. Some might say, over confidence.
Visual identity is how a company is packaged to clients and customers. Even something as simple as a logo will not only be the first, but often times, the lasting impression left by an organization. The logo sets the tone for how you are perceived and reaffirms how the public feels about your company. Essentially it is a symbol that should validate what your company claims to be.
Social media, blog posts, viral videos, infographics, recorded podcasts, live webinars, html newsletters…It is becoming clear that new digital media engagement is taking over more traditional marketing tactics. With all this change, it seems the number one issue is how to produce enough content efficiently to share online.
March must be the best month for bookworms and grammarians. It begins with National Read Across America Day on March 2, which is also the birthday of Dr. Seuss. Today, the nerdy festivities continue with National Grammar Day. The celebration for editors and writers culminates with National Proofreading Day on March 8.
The Oscars are an exciting event for movie-lovers, but it is important to remember that the Oscars are awarded by the Academy of Motion Picture Arts and Sciences. The inclusion of both art and science has become increasingly significant, as several technical categories have been added and continue to grow in the amount of entries.
Four-fifths (79 percent) of consumers will act on direct mail immediately, compared to only 45 percent who say they deal with email straightaway,” according to the Chief Marketing Officer (CMO) Council. These printed pieces have a great likelihood of immediately resonating a campaign message or brand identity, directed as a one-on-one conversation, to your audience.