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Fourth of July fun facts + office hours

July 3, 2014

The doghouse will be closed Friday, July 4, for Independence Day. We wish everyone a safe and happy holiday. Source: Twenty Interesting Things About…4th of July

Out of the Ordinary: The Creative Design Process

July 2, 2014

We take pride in our designs at Mopdog, but they’re not usually born out of miraculous inspiration. To learn more about how design is created, I asked our fantastic designers a few questions. Q: Writers often hit “writer’s block.” Do designers get “designer’s block?” A: No. We don’t get any sort of designer’s block; instead, we hit walls. The difference…

SEO Case Study Part 2: Jack McGovern Coats Disease Foundation

June 19, 2014

In March, we first shared the results of our Jack McGovern Coats Disease Foundation (JMCDF) SEO Case Study. Over the last three months we have continued to monitor analytics on their website and we have since seen additional results regarding SEO improvement. Take a look below at how traffic to the website continues to increase and keywords continue to bring…

Presentation: 4 Practical Steps to Social Media Success

June 19, 2014

Yesterday, Cheryl spent the morning with the North Fulton Council of PTAs discussing four practical steps to social media success. Throughout the presentation, Cheryl provided information on how to 1. Determine your social media identity, 2. Know what your goal is, 3. Know who you are trying to reach and 4. Ensure you have the right tools. Many tools are available…

Scarevertising is in, and it’s working

June 17, 2014

You may have noticed a scary commercial or two flicker across your television screen, like the Woolite “Torturer” TV Commercial. Many companies are beginning to feature scary ads that range from off-putting animated characters to levitating creatures. What do we say about this scary advertising? If it works then go with it! According to a recent article by Mashable, “……

How important is your URL?

June 3, 2014

Imagine for a moment that you’re in the final stages of developing a website. It looks fantastic. The links work, the page is easy to navigate and each tab is filled with amazing content. All there’s left to do is launch … or is there something else? Did you check your URLs? You should! Do you know that their names…

Types of marketing tactics

May 29, 2014

As a large, or small, business you’re typically focused on generating the next lead, which often requires marketing assistance. Some marketing tactics yield maximum results with minimal cost, and vice versa. The question is how do you choose a marketing tactic? Our answer: this will vary based on target audience, budget and many other considerations. We have put together a…

Happy Birthday, WordPress!

May 27, 2014

What do blogging, a vast array of plugins and 14 million downloads have in common? All three describe WordPress, the widely acclaimed blogging tool, publishing platform and our go-to content management system. WordPress utilizes thousands of different plugins that make web site management easier and more efficient while also giving the manager more options to create a one-of-a-kind site. In…

Happy Memorial Day + Office Hours

May 23, 2014

From everyone here at Mopdog, Happy Memorial Day! We hope you all enjoy your day off. Our office is closed on Monday, so if you call and we don’t answer, it’s because our office is emptier than your bottle of sunscreen. That being said, it’s important to remember that Memorial Day is primarily about remembrance and thankfulness. We urge you…

Quick Guide to Social Media Dimensions

May 12, 2014

Social media dimensions change on a fairly regular basis. It’s important to stay on top of the changes to make your brand ever-present in the social media world. Keep all of your pages visually appealing with a little help from our quick guide to social media dimensions (in pixels). Facebook Cover Photo: 851×315 Profile Image: 160×160   Twitter – New…