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The Underdog

April 11, 2018

While April is observed as National Internship Awareness Month, I have been celebrating for much longer, as I excitedly embarked upon an internship with Mopdog in November. As I rapidly approach graduation from Kennesaw State University in May with a degree in marketing, I can confidently connect the moments that led me to this point, and will continuously guide me…

Award-Winning Videos from the Pack

April 10, 2018

Cobb Electric Membership Corporation, or Cobb EMC, is a not-for-profit electric cooperative that safely delivers reliable electricity to residential and commercial members. Mopdog has been honored to work with this organization since 2009, assisting with branding, communication, video production, event planning, graphic design and website services throughout the years. One of the most recent projects we completed for Cobb EMC…

Caffeinated Canines

March 28, 2018

March is recognized as National Caffeine Awareness Month, a time dedicated to helping people make informed decisions about how much caffeine they’re consuming daily. In America, 83% of adults consume coffee and average three cups a day, equaling around 587 million cups nationwide. At the Doghouse, this is no exception! We decided to poll our staff to investigate how much…

Choosing the Right Advertising Agency

March 14, 2018

When it comes to advertising and marketing your company, and needing to use an agency to develop your collateral, which agency you choose is essential for your company. Just as you wouldn’t want a doctor-in-training or a distracted doctor that couldn’t care less about you to perform surgery, you don’t want an under-qualified or apathetic marketing agency to handle your…

Take a Peek at these Eye Wellness Tips

March 5, 2018

An estimated 20,000 eye injuries occur in the workplace each year (The U.S. Bureau of Labor Statistics). Over 2,000 Americans suffer an eye injury every day, amounting to almost one million Americans experiencing some form of vision loss (Eye Med). Though most workplace eye injuries occur in construction, manufacturing and mining positions, digital eye strain from working on computers all…

Keeping a Loose Leash with Facebook Changes

February 20, 2018

Chances are you’ve heard of the news feed changes on Facebook, and you’ve most likely already seen the impact on your business page’s engagement. In case you missed it, in an attempt to help spark meaningful interactions between users, organic brand messaging will carry less prioritization on Facebook’s news feed. Facebook Founder and CEO Mark Zuckerberg posted on Facebook, “the…

Hootsuite for the Pin

February 10, 2018

  For those of you managing social media accounts (whether for personal accounts or business accounts), you understand the struggle of making sure all of your content is scheduled for each platform and that your graphics will post properly. Because of its latest updates, Facebook is often easier to schedule through the actual platform. Twitter and LinkedIn are perfect for…

Warm Up Your Marketing Game

January 25, 2018

Are you finding that your company is stuck on the same old marketing strategy year after year? It’s easy to get in a routine and forget that as technology and trends shift, the way you reach your customers and clients should, too. Fortunately, we have the creative and strategy team at Mopdog prepared to warm up your marketing game to…

Cobb Community Foundation

January 22, 2018

Cobb Community Foundation (CCF) manages charitable funds for individuals, families, for-profit businesses and non-profit organizations that are all connected by their passions for making a difference in Cobb County, Georgia and around the globe. The organization was founded in 1993 by a group of Cobb business leaders who recognized the community’s need for a vehicle to invest in its future. In…

Cypress Care

January 21, 2018

Cypress Care is part of the Healthcare Solutions family, providing customer-driven solutions for workers’ compensation. THE SITUATION Our clients initiated a project to find something special for sales executives to pass out to existing and prospective customers. Cypress Care wanted to develop a unique campaign to assure customers they can relax, because Cypress Care has their clients covered. PROBLEM SOLVED…