Facebook Updates Business Page Templates

In an effort to help users receive relevant information concerning your Business Page faster and easier, Facebook is automatically updating your page to its new Services template on August 24, 2018. This update will better highlight hours, price range and recommendations, and will offer users the option to make their own recommendations for your business…

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Should Your Company Get Social?

Social media isn’t just a fun distraction for individuals to kill a couple hours and see what their peers are up to. Used in the right ways and on the right platforms based on the industry, businesses can utilize social media to reach their target markets, enhance their online presence and increase sales and/or engagement…

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What Goes into a Brand?

When you think of a company brand, what comes to mind? Your initial thoughts might be the logo and tagline of the company, and you’re not wrong. But those two elements only scratch the surface of the various pieces that must come together to form an entire brand. The biggest focal points when developing a…

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Chase the Rabbit

There’s no greater feeling than supporting local businesses and seeing them thrive! This week is American Craft Beer Week, so we are highlighting an amazing client of ours…Red Hare Brewing Company! Needing a recognizable and appealing identity, we were able to design a logo for them so they could obtain their licenses and start brewing.…

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Working Like Dogs

There’s no doubt our pack works hard in the Doghouse, with each team member specializing in a different field of marketing and advertising. That’s why we take pride in the phrase working like dogs, striving to provide the best strategy, design and content for every project we complete. This month, we get to celebrate three…

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Take a Breather

Somehow we are already four months into 2018, and it seems the priorities and to-do lists are only growing. According to Forbes, the average worker is “interrupted seven times an hour and distracted up to 2.1 hours a day.” No wonder the stress builds with more things to do! In honor of Stress Awareness Month…

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The Underdog

While April is observed as National Internship Awareness Month, I have been celebrating for much longer, as I excitedly embarked upon an internship with Mopdog in November. As I rapidly approach graduation from Kennesaw State University in May with a degree in marketing, I can confidently connect the moments that led me to this point,…

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Award-Winning Videos from the Pack

Cobb Electric Membership Corporation, or Cobb EMC, is a not-for-profit electric cooperative that safely delivers reliable electricity to residential and commercial members. Mopdog has been honored to work with this organization since 2009, assisting with branding, communication, video production, event planning, graphic design and website services throughout the years. One of the most recent projects…

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Caffeinated Canines

March is recognized as National Caffeine Awareness Month, a time dedicated to helping people make informed decisions about how much caffeine they’re consuming daily. In America, 83% of adults consume coffee and average three cups a day, equaling around 587 million cups nationwide. At the Doghouse, this is no exception! We decided to poll our…

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Choosing the Right Advertising Agency

When it comes to advertising and marketing your company, and needing to use an agency to develop your collateral, which agency you choose is essential for your company. Just as you wouldn’t want a doctor-in-training or a distracted doctor that couldn’t care less about you to perform surgery, you don’t want an under-qualified or apathetic…

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Take a Peek at these Eye Wellness Tips

An estimated 20,000 eye injuries occur in the workplace each year (The U.S. Bureau of Labor Statistics). Over 2,000 Americans suffer an eye injury every day, amounting to almost one million Americans experiencing some form of vision loss (Eye Med). Though most workplace eye injuries occur in construction, manufacturing and mining positions, digital eye strain…

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Keeping a Loose Leash with Facebook Changes

Chances are you’ve heard of the news feed changes on Facebook, and you’ve most likely already seen the impact on your business page’s engagement. In case you missed it, in an attempt to help spark meaningful interactions between users, organic brand messaging will carry less prioritization on Facebook’s news feed. Facebook Founder and CEO Mark…

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