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Facebook Pages Update Is Serious Business

July 26, 2016

If you’re reviewing your company/organization’s Facebook Page and thought that something seemed off, then we’re happy to let you know it’s not just you! Facebook Pages has updated the look. As you know, Personal Profiles are for non-commercial use and represent individual people. Facebook Pages look similar to personal profiles, but offers unique tools for businesses, brands and organizations.  You can like a…

Pokémon Going Social

July 20, 2016

Last Sunday at one in the morning, I found myself in the very last place you would expect to find anyone on a hot summer’s evening: my college campus. What’s even stranger is that the campus was relatively busy. The only reason my friends and I (as well as all the other people we encountered that night) were on campus…

Creative Coffee Flavors With Aroma Ridge

July 1, 2016

At Mopdog Creative + Strategy, we pride ourselves not only on the quality of work we put into each project, but also on the excellent companies and clientele we get to work with. It’s always a huge joy for us to work on exciting projects, and over these past few months, we’ve had the opportunity to do something extraordinarily cool.…

Algorithms Galore

June 22, 2016

Over the span of its existence, Facebook has made a habit of updating its website quite frequently. With every update, there are cries of outrage from people who swear they’ll quit Facebook if the website doesn’t change back. Those people rarely ever leave, though, and that has led Facebook to keep doing what it does. Possibly one of the most…

Cobb In Focus with Raising Help

June 7, 2016

A big thank you to Cobb In Focus for featuring Raising Help and Good Dog Fund in the May-June issue. The goal of Raising Help is to help do-gooders do more, and with its help, Good Dog can support those who have the greatest need. Being featured alongside other incredible do-gooders in the Cobb area is an honor.  To read the full…

The Science of Making An Impact

May 19, 2016

As quoted from John Maxwell, “Leaders become great, not because of their power, but because of their ability to empower others.”  That is exactly what our Chief Strategy Officer and chief do-gooder is helping to do behind the scenes at Ford Elementary School.  Almost a decade ago, Cheryl helped to lead the charge with a handful of parents, educators and…

I Dream in VR

May 3, 2016

I looked down at the busy streets below me. I was standing on roof of an abnormally tall building, looking over the edge at New York City living below me. The idea that people look like ants from this high up is totally untrue. The cars look like ants. The people were practically indiscernible. I looked straight ahead, where a…

Successful Event Execution: Warm Welcome, Grateful Goodbye

March 29, 2016

The Diamond Blackfan Anemia Foundation (DBAF) recently held the 14th International Consensus Conference. The bi-annual event brings together scientists, researchers and academics from all over the world who are focused on identifying therapies and strategies to improve the quality of life for patients and families facing this rare bone marrow disorder which leads to a shortage of red blood cells.…

Social Commerce: Making Social Media Work For You

February 4, 2016

Here in 2016, we’ve finally reached a time when the “what if” of social media platforms have seemingly dissipated. No one’s wondering whether Facebook will become the new Myspace or if Google+ will catch on, and more importantly, we finally understand how we can use the established tools in front of us. While most businesses have figured out how to…

Healthcare Solutions

January 17, 2016

Healthcare Solutions, Inc., a health services company, delivers solutions and expertise to the property and casualty markets serving more than 750 customers in workers’ compensation and auto/PIP markets. THE SITUATION Healthcare Solutions wanted to launch a campaign to promote existing services and increase customer engagement. The campaign would reach customers through a number of outlets including email, video and direct…