You may have noticed a small square black and white graphic, the QR (Quick Response) code popping up in advertisements, magazines, and other communications more and more lately. This unique graphic functions like a two-dimensional barcode and can be read by dedicated QR code readers and smartphones that have the QR code reader application. When the QR code is scanned, the smartphone QR code scan is directed to display some text, graphic or contact information, or connect to a web or video link.

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Mopdog just completed a project for one of our clients, EPI-USE America, Inc. using this latest technology to launch a new application during a client event.  Over the course of two days, our team developed a fun promotion and created 31 websites to showcase the unique features of their new application, Skillscanner.

By using the latest smart technology with a creative twist, you can provide your customers with targeted product and services information that has measurable results!  Now that’s being a marketing genius!