Pathway Health is a professional management and consulting organization serving clients in the long-term care and post-acute care industry.
In need of branding and strategy assistance, Pathway Health aimed to refresh their corporate identity, and generate additional sales and visibility within the industry.
Mopdog started with internal and external perception surveys. Mopdog then updated the brand name, created a refreshed corporate logo and color palette, and developed targeted messaging. Mopdog continues to provide monthly strategic planning and communications assistance (social media and email messaging) to Pathway Health.