ABOUT THE CLIENT
Pathway Insurance Group works with leading insurance companies and agencies to package the best bundle of services in each area of coverage.
Pathway Insurance Group is new to the field, opening in 2014. The company needed to craft an identity, develop a website that distinguishes them from the competition and create sales pieces to use when out in the market.
Mopdog started by developing an entire brand for Pathway Insurance Group, which included brand standards (the exact color story and fonts to use) and a logo. This material was then used to design a business pack. This branding was also used in conjunction with content, drafted by Mopdog, for appointment reminder cards, a corporate snapshot, sell sheets and a banner display for their first appearance at a trade show. Mopdog also developed a dynamic website to highlight Pathway Insurance Group’s range of services.