Exact Recruiting
Professional Services

About the Client

Exact Recruiting is a specialized recruiting and executive search firm that works solely in the home care and hospice industry. Exact Recruiting has more than ten years of experience in matching qualified professionals  with top companies throughout the country.

The Situation

Exact Recruiting came to Mopdog as a referral. Originally, the placement firm was focused on creating better e-communications, but the discussion quickly evolved to broader needs around who Exact Recruiting is  trying to reach and what the company is trying to accomplish.

Problem Solved

Mopdog started with compiling a brand analysis for Exact Recruiting. That market research was then used to create a communications plan, which would better position Exact Recruiting based on exact value propositions. We also compiled a detailed packet of brand standards to be used internally at Exact Recruiting.